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  1. Rich in nutrients: Beef tripe is nutrient-dense and contains a wide range of essential vitamins and minerals, including vitamin B12, riboflavin, niacin, zinc, selenium and iron. These nutrients are crucial for a dog’s overall health and wellbeing.
  2. Digestive health: Tripe contains enzymes, probiotics and prebiotics that can aid digestion and support a healthy gut flora in dogs. This can be particularly beneficial for dogs with sensitive stomachs or digestive issues.
  3. Source of healthy fats: Beef tripe contains healthy fats, including omega-3 and omega-6 fatty acids, which are essential for various physiological functions, including maintaining healthy skin and coat.
  4. High-quality protein: Like other beef products, tripe is a valuable source of high-quality protein, which is necessary for dogs to build and repair tissues, maintain muscle mass and support overall growth and development.
  5. Palatability: Many dogs find the taste and smell of beef tripe very appealing, making it an excellent addition to their meals and a useful treat for picky eaters.
  6. Dental health: Chewing on beef tripe can help clean a dog’s teeth and gums, reducing plaque and tartar buildup and promoting better dental health.

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Tested on Animals

(They loved it.)
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Badger was completely unphased by meal times before I switched him over to Wild Pack from kibble. He gets so excited now when he sees the tub, that I've had to get him a slow feeder bowl so he doesn't inhale it all in two minutes!!

Amanda & Badger
London, UK
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Fantastic raw dog food! Great consistency full of all the goodness your dog needs. Handy packaging and most importantly, Freddie loves it! I would highly recommend Wild Pack to anyone who really cares for their dogs health and well being!

Daniel & Freddie
Leicester, UK
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Tarka has always eaten raw but she's usually quite fussy on flavours. All six Wild Pack recipes were a big hit with her though. And as the one who dishes it out, I love it too. Far less smelly and much easier to serve than any of the other brands we've tried!

Verity & Tarka
Norfolk, UK
Better sh*t

Smaller, less smelly and more pick-uppable poos. That’s all down to improved digestion and gut health, more natural fibre sources, fewer carbohydrates and no nasty additives or preservatives.

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Glossier coats

Dogs on raw diets get healthy fatty acids, improved nutrient absorption, increased hydration (due to higher moisture content) and better protein quality. So their coats are utterly fabulous.

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Better digestion

Raw dog food is so much kinder to your dog’s insides. With no additives, no preservatives and fewer carbohydrates, they’ll get improved digestion and fewer tummy troubles.

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Stronger immune system

When we eat sh*t and don’t get enough nutrients, we get ill. It's just the same for dogs. But when they eat raw like they’re supposed to, it’s the foundation of good health.

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Bags of energy

Commercial kibble causes crashes and spikes of energy. But raw food is lighter on carbohydrates and has whole meat, bones and organs which release energy steadily, so they’re full of beans all day long.

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Better breath

Improved digestion, a better balance of nutrients, fewer carbohydrates and no additives or preservatives. Goodbye dragon breath!

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Can the Kibble
Six reasons to go raw...